Keeping the customers you've worked hard to acquire is essential to your company's financial performance. Various types of programs exist, but many fall short. Part 2 in a 3-part series on customer retention. (UPDATED: April 11, 2019)
Finding new customers using direct marketing doesn't have to be hard. Bring scientific rigor to the art of direct marketing. You can use predictive modeling to improve your results. Learn about predictive modeling and get 5 free tips.